There are so many facets to gaining success in a business online
whether it is an exclusively online business or an existing business that is expanding to the internet. From internet marketing to web design and developing, it can all be pretty overwhelming. This brings us to the question of web design. It is absolutely necessary to spend money and time on this aspect of your website? The answer is yes, and we explain why below.
They say you should always dress for the job you want. It’s true — just ask the FreeCreditReport.com hipster. When it comes down to it, those who look the part usually get it. We live and work in a largely superficial world. As marketers, retailers and publishers, the perceptions others have of our websites and brands are inextricably linked to our ultimate success.
Shine Advertising and Caught in the Web join together to form THRIVE.
We interact with each other, we interact with our clients, together, we get your audience to interact with our memorable and exciting websites and effective online marketing solutions. This is how we achieve your goals and help you to thrive.
February 22nd, 2008
Newsday
BY JAMIE HERZLICH
FIVE MARKETING MUSTS
- Don’t leave home without your business cards. You never know who you’re going to run into.
- Make certain all your marketing materials are up-to-date and professional-looking. Don’t take the no-frills route.
- If you don’t have a Web site, start one. It adds credibility and is a great place to direct people for more information.
- Put together a marketing plan so you can outline a course of action. It will help keep you focused throughout the year.
- Make marketing a priority. Your business isn’t going to promote itself.
Caught in the Web's Awards
2007-2008 Golden Web Award
2003-2004 Golden Web Award
April 6th, 2008
Congratulations to Liquid Ice for winning the 2008 AAWM Award, check them out at www.liquidiceenergydrink.com
Sounds risky doesn’t it? But in fact, advertising in a bad economy makes good business sense. American Business Press analyzed 143 companies during the 1974/75 downturn in our economy and found that companies that advertised during the recession had the highest growth in sales and net income during the two study years and the two years following the recession. They also proved that companies that cut advertising had the lowest sales and net income increases during the same study periods. McGraw-Hill also found similar results when they studied companies’ advertising during the 1981/82 recession. They found that companies that cut advertising increased their sales 19% following the recession while companies that continued to advertise during the recession experienced a 275% increase in their sales.
Lisa G has been a fixture on New York radios and televisions for years, appearing on Hot 97, Power 105.1, ESPN2, Fox and MSNBC, among others.
